More information about Public Relations & Strategic Communication at Olivet Nazarene University (ONU):
Currently, ONU provides a liberal arts education allowing us to fully educate each student. The motto of Olivet is to provide each student with an “education with a Christian mission.” The public relations & strategic communication major takes that a step further to focus on leading PR pedagogy with a heavy emphasis on experiential learning opportunities while allowing students to grow professionally and personally within their faith; Inspired Strategies Agency is an example of a great opportunity for experiential learning that is offered here in the Communication Department.
General Education Courses required for graduation include:
- 3 THEO 101 Intro to Christianity
- 3 BLIT 210 Christian Scriptures
- 3 CMIN 310 Christian Living
- 3 Approved Stewardship Course*
- 3 ENGL 109 College Writing I
- 3 ENGL 210 College Writing II
- 3 COMM 105 Fundamentals of Communication
- 3 HIST 200 Western Civilization
- 3 Approved Social Science Course*
- 6 Approved Humanities Courses*
- Select 3 hours from two different areas: Fine Arts, Literature, Philosophy, Modern Languages
- 3-8 Elementary Foreign Language I and II OR approved International Culture courses
- 3 MATH 103 or higher math
- Choose one Physical Science and one Biological Science – one must include a lab*
*See olivet.edu/registrar for approved list of courses
Recommended Courses:
- 4 Elementary Foreign Language I
- 4 Elementary Foreign Language II
Public Relations and Strategic Communication Major Curriculum (49 hours):
- 1 COMM 100 Freshman Seminar in Communication
- 3 COMM 102 Performance Studies
- 1 COMM 132 Introduction to PR
- 3 COMM 141 Intro to Journalism
- 3 COMM 203 Interpersonal Communication
- 3 COMM 221 Mass Media and Society
- 3 COMM 235 Teambuilding & Leadership
- 3 COMM 305 Professional Communication
- 1 COMM 312 Inspired Strategies Agency (3 semesters required)
- 3 COMM 325 Event Planning
- 3 COMM 331 Public Relations Writing
- 3 COMM 332 PR Strategy and Implementation
- 3 COMM 340 Multimedia Storytelling
- 3 COMM 342 Persuasion & Media Influence
- 3 COMM 352 Training and Development
- 3 COMM 362 Social Media Strategies
- 3 COMM 430 Public Relations Research Methods
- 2 COMM 450 Senior Seminar
- 3 COMM 457 Communication Theory
- 3 COMM 460 Philosophy of Human Communication
- 3 COMM 466 Internship
Recommended sequence for PR major courses are:
COMM 132 -> COMM 331 -> COMM 430 -> COMM 332 -> COMM 466 (Internship)
[COMM 132 is a prerequisite for COMM 312, Inspired Strategies Agency]