Author: olivetprssawebsite

By: Hayden Keifer Over the past several months I have had the opportunity to work as an Account Executive for Inspired Strategies Agency (Olivet Nazarene University’s student-run strategic communication agency) where I manage the Kankakee County Chamber of Commerce as a client. One of our biggest objectives this semester was to plan the Lucky Connections … Continue reading Lucky Connections Business After Hours Networking Event →

Major: Public Relations and Strategic Communication Graduation Year: May 2018 Dream Job: I would love to open up my own wedding planning company to be able to work from home. I also would love to own a barn as a wedding venue. Favorite Part of PRSSA: The opportunity to meet so many new people through … Continue reading Member Monday-Destinee Ferguson →

Major: Public Relations and Strategic Communication Graduation Year: May 2019 Dream Job: My dream job would be to work in fashion PR. I would freak out if I worked for Nordstrom, Patagonia, or URBN (Urban Outfitters, Free People, and Anthropologie). Working for a venue or record label would also be cool. Favorite Part of PRSSA: I … Continue reading Member Monday-Emma Vandermark →

Major(s): Public Relations and Strategic Communication and Multimedia Communication Minor(s): Spanish Graduation Year: May 2020 Dream Job: Working for a nonprofit organization such as Samaritan's Purse, Compassion International, Amazima, World Vision, etc. Favorite Part of PRSSA: The people! I can come into a meeting with the ability to ask any of them for advice or tips. The … Continue reading Member Monday-Anna Richards →

Major(s): Public Relations and Strategic Communication  Minor(s): Business Graduation Year: May 2018 Dream Job: Tourism PR in Grand Rapids, Michigan Favorite Part of PRSSA:  All of the opportunities to grow as a young professional and being able to have a group of friends who challenged me to always do my best. Favorite Hobby: Camping and … Continue reading Member Monday-Hayden Keifer →

Major(s): Public Relations and Strategic Communication Minor(s): Business, Mass Communication and Professional Writing Graduation Year: May 2019 Dream Job: To utilize public relations to stop the stigma behind mental health Favorite Part of PRSSA: Learning professional development skills and building relationships Favorite Hobby: Bow and arrow shooting

By: Julie Hogan I am sitting in a classroom full of my peers, when IT happens. I am summoned to the front of the classroom, and the time has come for me to get up and give my speech. My heart starts to pound, throat closes up, and the bodily shakes are obvious. Luckily this … Continue reading Public Speaking in PR →

  By: Nicole Pilbeam   What is the goal? What are you trying to achieve from your social media accounts? Before you start, that goal needs to be determined. If you are trying to sell a specific product, then you need to create content supporting that product to inform customers why this product is best … Continue reading Four Tips for Creating the Best Social Media for Your Brand →

By: Kaleb Miller I recently sat in on a presentation from Matt Kelly, an account director for the major advertising/PR agency Golin based out of Chicago, Illinois. You may not know him from the start, but does #PuppyMonkeyBaby ring a bell? Yep. He was behind that. As ridiculous and catchy as that big time Super Bowl … Continue reading AGENCY ISN’T FOR EVERYONE, BUT IS IT FOR YOU? →

On Friday, Nov. 11, the female members of PRSSA gathered together for a Girl's Night Out, or "In," since it was held at Rachel Schramm's, Olivet's PRSSA President, apartment. The goal of the night was for the new members to get to know the returning members in a fun and personal setting. The night kicked off … Continue reading Girl’s Night In →